Choosing the Best Exterior Paint On Commercial Buildings

Color plays a big role in exterior painting. The right color will affect how people react to the property and can boost traffic to the commercial building because it is more visible and appealing. People react to stimulation. Your business services may not be well advertised, but the color of the exterior painting can drive traffic to the building and clients find out what businesses exist in the building.

Consider picking the right paint color combination for the exterior of your commercial building. Many restaurants and bars love color red because it makes people hungrier psychologically. Therefore, the red color will not be an ideal choice for a weight loss center or gym.

For businesses

Pick a color combination that appeals to the emotions of customers or clients you want to attract. For instance, the green color is a healing hue and a good choice for people seeking help with sickness or ailments. Brown is a standard color and inspires trust and belief most executive offices and legal services use brown.

 

The power of color accent

Consider a color accent that is the same hue but a little darker or lighter for a monochromatic look if you love the main color choice. For instance, a sage green building will look more elegant and peaceful with a hunter green trim around the windows, doorways and roof lines.

 

Choose a complementary color

A complementary color psychologically conveys what you want. For example, blue color shows trustworthiness, respectability, and calmness. The color looks amazing against a brown or green backdrop when picking a paint color combination for the exterior of your commercial building.

Pick a contrasting color

Choose a contrasting color that plays on people’s emotions. For examples, according to studies, adults lose tempers when they are around yellow. Therefore, it is a color that is best for drawing attention and is often associated with caution and safety signs.

Yellow is an ideal color for legal services in an area that has many lawyers. However, it is bad for massage or spa centers which require relaxation.

A business brand goes beyond the logo. You should infuse the exterior color into your stationery, marketing, products and digital communications. Brands generally feature styles and colors as well as specific elements. If you have set colors, you may want to incorporate them into the exterior of the building to make it look harmonious.

 

Neighborhood

Take note of the type of commercial buildings and businesses that exist in your neighborhood and their color tones. If all the buildings have colors that are closely related, you may want to consider a color option that is largely cohesive.

Alternatively, choose a color that makes the building stand out from the rest. If the building is used for tourism or expressive businesses, then you may want to go for a rebellious color that makes the commercial building to stand out.

 

Moods and tones

Colors have a unique power to set the mood. Red color can be energetic and passionate while orange hues can be exuberant and playful. You can try black color if you want a more formal vibe. Use black hue as the trim color.

Green shades are associated with nature and earthiness, and they bring a sense of tranquility. Blue color depicts neutrality, and you can use it to show loyalty which is an ideal hue for businesses that want to promote loyalty among its customers. Understanding the color use can set a tone for your business.

 

Local taboos and culture

There are not many taboos for paint colors. However, there are things to avoid because it can be a disaster. For instance, accidentally using Missouri Tigers colors in a Kansas Jayhawk community as it can enrage local supporters. Instead, show support for the local team or go neutral. Particular colors mean different things to different cultures. For example, white is associated with death in some Asian cultures.

It is clear that you need to take a deep breath and re-examine your color choices before the painting project starts. Choose colors that will make the commercial building appeal to potential customers or clients. Never go for similar colors as the surrounding buildings as it makes your building just part of the landscape. The right color combination can make the business succeed.

Go for colors that complement the business and make the building look more serene. If you are the building owner, just paint a calming color to attract potential investors looking to set up shop in a commercial building.